After using the service, 60% of UK investors go on to invest in a company they
researched through the
Investor 
Network.
Investors with substantial resources
- Significant Net-worth: £595,459
- Considerable Household Income: £93,216
- Extensive Portfolio Holdings: £212,634
- Experience Investing
57% more than 10 years
42% more than 15 years
Investors who take action
- 60% report investing or planning to invest in a company whose report they requested
- Average investment: £12,862 per company
Reach investors where they conduct research
When looking for investment ideas, investors look first to:
- 65% Financial Newspapers, Magazines & Websites
- 15% Company Websites
- 9% Broker/Advisor
- 6% Friends/Contacts
- 5% Financial Newsletters
Investors see the annual report as critical to their research, rating as "most credible information":
- 42% The Annual Report
- 23% Financial Print Media
- 19% Analyst Report
- 10% Financial Website
- 3% Press Release
- 2% Investor Conferences
Research results of WILink 2006 research sent to 20,256 UK investors and Annual Reports Service users. 853 surveys were returned by investors at 4.2 % response resulting in a 95% confidence level with a margin of error of +/- 3.3%.